Back to selected work

Case study 06

DieselWorks

A direct, mobile-first website for a UK specialist diagnosing and repairing DPF, AdBlue and EGR issues at the customer’s location.

The DieselWorks mobile diesel repair website homepage
Live project

Client

DieselWorks

Sector

Mobile diesel diagnostics and repair

Disciplines

Web Design, Web Development, SEO

Delivery

BKA Digital, Bath

The project

A website built around the real brief.

DieselWorks provides mobile diesel emissions diagnostics and repairs across DPF, AdBlue and EGR systems, alongside remapping services. The business had been paying considerably more elsewhere for a website that did not give them the control, coverage or presentation they needed.

The challenge

What needed to change.

Customers usually arrive with an urgent warning light, a failed system or a vehicle they rely on for work. The website therefore needed to explain specialist solutions quickly, build confidence and make booking from a phone straightforward.

DieselWorks also needed one place to cover a broad set of technical services while supporting trust through genuine Google feedback and giving the team practical control behind the scenes.

Our approach

Turning the brief into a system.

We designed a bold black, white and diesel-orange experience around the existing brand and real diagnostic imagery. Service language was organised around the problems customers recognise, with direct booking and call actions throughout the journey.

The responsive build prioritises mobile use, integrates Google reviews and connects to an administration panel so the business can manage the website more effectively without returning to an expensive, restrictive arrangement.

What we delivered

The work behind the finished website.

Strategy, design and development stayed with one small team, so decisions remained connected from the first conversation through to launch.

01

Mobile-first website design and development

02

Dedicated DPF, AdBlue, EGR and remapping content

03

Google review integration

04

Business administration panel integration

05

Direct booking and telephone journeys

06

Search-ready technical structure

The finished platform

A website that works harder for the business.

01

The mobile service is instantly clear

Visitors understand from the first screen that DieselWorks diagnoses and repairs at their location.

02

Trust appears at the right moment

Google feedback supports the journey where prospective customers are deciding whether to book.

03

The team has more control

The connected panel gives DieselWorks a more useful day-to-day website system.

The finished website gives DieselWorks a stronger platform at a more sensible cost, explains a technical mobile service in plain language and turns trust, service coverage and booking into one connected customer journey.

Explore the work

See the finished website in context.

The live site is the clearest way to experience the responsive design, page structure and working customer journey together.

Visit DieselWorks

Start a project

Want a website built around your business?

Tell us what you need